Why Choose Keyword Insights?
Here are a few unique features about our tool and why it’s better than what’s out there at the moment:
Keyword insights utilise Geo-specific, live search engine result pages (SERP) data to cluster keywords into similar groups whilst also working out the search intent behind them. The output will tell you which keywords you can target a single page with, or which need to be broken into multiple pages.
Using live, Geo-specific SERP data, we’ll group your keywords into important “clusters”. If a keyword shares 4 URLs in common with another keyword in the top 10 results, they will be grouped. The result will allow you to quickly understand when you need to split content out into new pages or when it can be consolidated.
Using live, Geo-specific SERP data and a pre-trained machine learning model, we can accurately detect the search intent at scale. The result will allow you to quickly ascertain whether you need to create product pages, long-form articles or whether the search intent is fragmented so you have an opportunity to rank twice.
We will track your rankings and URL for each keyword in Googles top 100 results pages. When all this data is pivoted, you’ll quickly see optimisation opportunities at a URL level for all of your keywords. You’ll see when pages are trying to rank for too many clusters and you’ll see when pages are targeting the wrong search intent.
Once you have your keyword clusters, it may be helpful to know how closely related those clusters are to other clusters. By grouping similar clusters together, you'll easily be able to see plan and produce what we'd call "hub articles" which links to, and is grouped by, "spoke articles". In essence our "hub and spoke" tab will make your content planning so much easier.
Coming up with your content ideas just got even easier. Using OpenAI, we analyse your clusters and come up with 4 highly optimised, relevant title ideas for each keyword cluster. Using this insight will allow you to start putting together content briefs faster and more efficiently.
Discovering new keywords just got easy. Using our new Keyword discovery module, you can generate hundreds of relevant keywords for your seed keyword. Once you create the keyword lists, you can apply advanced filtering options to sort your keywords and download the most important ones for clustering and further processing.
Build topic clusters around parent keywords. Our report will clearly show you what the main keyword each page should target is, whilst also showing you all the other keywords that page can target.
You’ll quickly find keyword cannibalisation issues, situations when your content should be split out into separate pages and you’ll discover heaps of blog ideas as keywords you previously thought were “transactional” are actually “informational”.
Accurately predict the true search intent behind each keyword with our context report. Keyword insights will clearly tell you whether a keyword requires a blog post or a product page. You’ll be amazed at how often you were trying to rank the wrong type of page.
With your keywords grouped by semantically similar topics, planning your site architecture will become a whole lot easier. You’ll understand which pages need to be created and what keywords they should be targeting.
You’ll not require an expensive rank tracking subscription. Keyword Insights will pull any existing rankings for you and match them to your keyword clusters.
The clustering report can be used to improve or build your Google/Bing keyword groups. Find additional keywords you could be targeting in each ad group and quickly avoid the age-old issue of having the same keyword in two different ad groups.
When combined with URL data, the report will allow you to see which clusters can be internally linked to speeding up, and improving, your internal linking game.
Keyword Insights does 2 main things (clustering & search intent) and it does it better than anybody else. This is not a keyword research tool. You’ll still need to “bring your own keywords”. Whatever software you used to get your keywords and search volume is up to you. Simply upload the keywords in a CSV file and we will take care of the rest.
Simply upload each keyword with its corresponding search volume in a CSV file and we will take care of the rest. You will get the following three outputs within a pre-configured excel and a Google sheet.
We’ll use live, country-specific SERP data coupled with our own NLP algorithm to cluster keywords that can be targeted together on a single page. The more keywords you drop into the tool, the better the results.
Once you have your keyword clusters, it may be helpful to know how closely related those clusters are to other clusters. By grouping similar clusters together, you'll easily be able to see plan and produce what we'd call "hub articles" which links to, and is grouped by, "spoke articles".
We’ll provide the true search intent behind each keyword with our keyword context report. There will be 3 simple columns that tell you how many of the top 10 results are articles, how many are transactional pages and how many are “other” type pages (job pages, cookie policies, home pages etc).
If required, you can also pull the rank through along with the ranking URL. When you pivot this data with the cluster and context, you’ll quickly see where you can target more keywords on a URL as well as which URLs should be broken into separate pages.
Coming up with your content ideas just got even easier. We've tweaked GPT-3's Da Vinci engine (neural network machine training model) to analyse your clusters and come up with 4 highly optimised, relevant title ideas for each keyword cluster.
Our tool has three unique features; when combined, they give you unparalleled insights into your keyword and content strategy.
Please watch the video in full to understand how to apply the output data for your winning keyword research and SEO strategy.
What a great tool to: 1) Cluster/group queries to see from which area/section you should target it. 2) Understand what type of content is ranking in top positions to use as input in yours. 3) Number of rankings grouped per pages to check on alignment.
Talk about taking the grunt work out of keyword research saving time for the higher level work. Let your fingers run not walk across your keyboard to check it out!
While most people using this find value from an SEO perspective, I think there are additional benefits for #PPC campaigns - extracting thousands of keywords & creating clusters that shape ad groups/campaigns.
KeywordInsights is THE tool you need to take your SEO into the future, that is tapping into user search intent at scale. On top of that, it saves you hours and days of manually clustering a massive amount of kws. The combination of clustering and intent classification has surprised me with providing new directions and insights...
Just given @keywordinsights a go. Special mention to their clustering - think this could be a really, really useful feature for sites looking to expand their content. Can see it doing particularly well for enterprise SEO.
The intent automation with @keywordinsights is Incredible. Quickly show clients why they need to invest in other types of content (not just commercial). Super impressed.
Finally got a chance to use @keywordinsights for a decently sized keyword research project and wowza.... If you're not using it, you're falling behind.
my morning use case for @keywordinsights convincing paid teams to stop bidding on my SERPs that are ONLY ARTICLES and have no other paid ads but ours.
Keyword Insights removes the guesswork out of clustering keywords. I would usually find this process daunting or stressful. The anxiety would come from wondering if I was making the right kind of pages or going after the correct cluster of keywords. With keyword insights I just throw my keywords in and boom I have an answer. Happy days.
I found Keyword Insights at the right time. A few weeks before discovering the software, we started doing exactly this type of research but manually - You can imagine how tedious and time-consuming it is to open hundreds of SERPs and manually list the type of page is ranking. My research starts on other keyword research tools but I come to Keyword Insights to classify them, so we can focus on pages that have a higher probability to rank for each keyword group.
Awesome SEO tool for keyword research. Very useful for when trying to do research at scale. Cann generate reports in Google Sheets in an instant, showing cluster groupings, keyword intent & more.
Wow! Keywordinsights is basically what I wanted to build for years, but had no idea how to go about it. So useful. Automating something we were spending a lot of time sussing out manually.
The keyword insights tool is absolutely brilliant. It’s been an essential part of our creating a whole new section of the site starting March last year which is now responsible for approximately 150k Month additional high-quality organic sessions which we’re very happy about. Very much appreciate the additions and improvements you’ve made to it over time.
keywordinsights.ai is one of the best SEO tools I’ve used to automate keyword and content opportunities at scale for my clients, a real must for any SEO professional.